The geographical perspective on the posters was very different from the students' interests in individual character and narrative.  Race, class, gender, national identity, and other collective markers were important to geographers who looked at the distribution of posters in different socieconomically organized neighborhoods or ethnic enclaves.
 

Missing persons posters were typically standard 8 x 11" white sheets that included text (c.70-75% of area) and photographs (c. 20-25% of area). Some were larger (e.g. enlarged photos with minimum text) and some were smaller (e.g. photocopies of workplace ID cards). Photographs generally included semi-formal posed portraits, often taken in a workplace; there were also many wedding and party photographs; some casual photographs; and a few ID photos from employment records.  Black and white prints were dominant but there were also many in color. A few photographs showed more than one person. In these cases the image of the missing person was circled or otherwise identified.  Poster text supplied standard "missing persons" details: names, employment, gender, height, weight, hair and eye color, distinguishing marks, location and circumstances when last seen; WTC workplace location by floor; as well as "contact" information such as telephone numbers and e-mail addresses. Many telephone numbers were 800 area codes and e-mails often included large popular servers (e.g. hotmail) but others were more location specific.  Less usual, but still common, were additional data: ethnicity, skin color, place of origin (e.g. Honduras, Bermuda, Poland), and lists of possessions. In some cases the latter were highly specific, including brands and models of clothing, purses, jewellery, watches, cell phones etc. It was noticeable that a significant number of posters appeared  to have been created and placed by persons from churches with which immigrant minority victims had been affiliated.   (Mitchell)