A term and its definition is often developed by a process of determining both what that term is (what features it embodies) as well as what that term is not. It may also be useful to relate that term to other, similar terms in an effort to distinguish the features of one term from another. In this way, terms and their definitions can be understood as relative to other terms and other definitions. The ways by which we come to understand and prefer terms is also relative to the experiences and perspectives of people we encounter along the way.

In the audio segments in this section, we witness how this process takes place. Cynthia Selfe talks about the digital as distinctive from print texts in English studies.

Anne Wysocki discusses the definition she developed for new media when working on her book (with Johnson-Eiola, Selfe, and Sirc) Writing New Media in the early 2000’s. Wysocki also addresses what she sees as the relationship between multimodality and a more recent definition of new media that she developed for an article she wrote to an audience of technical communicators in 2010.

Guther Kress comments on the practice of naming as he distinguishes between digital and new.

Jason Palmeri describes his understanding of the relationship between digital and new media, while Jonathan Alexander addresses what he sees as the relationship between multimedia and multimodal while responding to the question of how he decides what terms to use when.

In the final segment, Wysocki differentiates between new media text and the new media.