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As a new media instructor interested
not just in image and communication technology, but
in the rhetoric that informs the use of those technologies,
I wanted to work directly with the history of film and
moving image projection to examine our society’s
current obsession with the negative effects of globalization,
mainly because my colleagues and I have come to believe
that the “globalization issues” of the early
21st century (cultural confusion, loss of identity,
exploitation, fear of the "other," the imposition
of uniformity) have actually been around for a very
long time (Kraus & Auer).
Ever
since the introduction of literacy, illustrated texts
and mass-production printing, cultures have shared stories,
myths and technical innovations, integrating concepts
that are useful, ignoring or actively rejecting others;
this sharing has then manifested itself in positive
and negative ways through various political, economic,
social, and personal struggles (Essary).
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