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In this century, then, here are the kinds of overriding considerations book designers have been asked to keep in mind, supported by quotations from influential typographers and designers [I have greyed the words around the passages to which I want to call attention]: | |
![]() The words on the page are to approach immateriality:
says Robert Bringhurst, in The Elements of Typographic Style (17). Or:
says El Lissitzky (quoted in Tschichold, 60). ![]() Words are to appear on the page so that they visually convey our sense of what knowledge is:
says Eric Gill in An Essay on Typography (24). ![]() The printed books that result from the desire to see ideally are to have words that melt into even, repeated lines on evenly presented pages:
according to Adrian Wilson, in The Design of Books. ![]() Such repetitions and homogenization of form keep books from calling any attention to themselves.
and
This from The Crystal Goblet: Sixteen Essays on Typography, by Beatrice Warde. ![]() There should therefore be no decoration:
says Jan Tschichold, in The New Typography (69). |
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